Actor Friends Bring LA Restaurants Together For Sale, Combined Cultures – The Hollywood Reporter

0
9
Actor Friends Bring LA Restaurants Together For Sale, Combined Cultures - The Hollywood Reporter

“Restaurants struggled so much, restaurants closed, and this was an opportunity for us to bring back that restaurant community feel because it was lacking,” Sui, also a member of YouTube comedy group Smosh, says. “People are in desperate need of connection and experiencing something delicious together. What better way to do that than through food?” Rosenthal’s food-famous dad also laid the groundwork, as Lily says when she was growing up, “he would take me to all these restaurants and that’s how I was able to build these connections with the chefs” who are now taking part in the project.

A version of this story first appeared in the Sept. 22 issue of The Hollywood Reporter magazine. Click here to subscribe.

Story Highlights

  • Since May, Rosenthal and Sui have brought together Maple Block Meat Co. and Ken’s Ramen for a brisket ramen; they’ve paired Jitlada and Meals by Genet for a greatest hits menu; and in September had their biggest collab yet, between L.A. favorites Courage Bagels and Pizzana, for a pizza bagel that sold out in minutes. Proceeds for every collaboration (ordered via Instagram DM for pickup at one of the eateries) also go to a charity of the chefs’ choosing, and the effort has helped bring some excitement back to a food scene that has taken brutal hits amid the pandemic.

  • As the two juggle their Hollywood aspirations with their burgeoning food ventures, they hope to take Liv a Lil to New York and one day have their own food festival. “We want people to think of Liv a Lil as a place of happiness, giving back, community, food and love,” Sui says. “That’s truly what it is.”