Check out the second and largest city book Tsutaya

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Check out the second and largest city book Tsutaya

The city’s second Tsutaya Books bookstore is much larger and more interesting than its first location. Located on the fourth floor of the newly opened shopping landmark Taikoo Li Qiantan in the Pudong New Area, it has been a highlight of the 120,000-square-meter complex even before its opening on November 12.

The skylight and sunshine create a “wellness area” where bookshelves are shaped into a circle.

To integrate into the complex, the 2,800-square-meter Tsutaya Books is themed on the idea of a “wellness community.” The theme is exemplified in its innovative design and selected products – not limited to the stylish cultural and creative products, but also food and cosmetics as well.

Promoting a wellness-themed experiential shopping concept, Taikoo Li Qiantan is famous for its 450-meter-long Sky Loop, an ideal place for people to walk and run. Advanced technologies are embedded into the area to keep track of your movement through facial scanning, making it the first artificial intelligence-tracking retail complex in Shanghai. AI-backed locker rooms and shower rooms are installed along the route.

Story Highlights

  • Fiona Li in front of Alex Katz’s flower paintings

  • Ma Xuefeng / SHINE

The skylight and sunshine create a “wellness area” where bookshelves are shaped into a circle. Standing on the middle of the escalator with the sunshine will create a light-hearted feeling.

Tsutaya’s first bookstore inhabited a 1930s villa of Columbia Circle, with the historic building’s splendor overshadowing the bookstore itself. The columned hallways and grand aura are the main aspects of the first store’s character.

But it’s the second one that has brought the Tokyo lifestyle to Shanghai. In addition to some exorbitant exhibits in the glass cases, most of the products are affordable and cute, tempting visitors to buy. Ma Xuefeng / SHINE

A bookstore staff member shows “KUMA Kengo WOOD – Materiality of Architecture” by Japanese architect Kengo Kuma. The shop-within-a-shop design has upgraded the bookstore into a lifestyle center where one can spend a whole day The new Tsutaya includes a main area for books and five additional shops inside, from dining to cosmetics, offering a creative and unique shopping experience.

Among a huge selection of books (about 53,500 according to Tsutaya), most of the titles are about art and culture. There are Japanese and English language sections, each taking up about two shelves. The book area is separated from the crowds of the popular creative products area, making it an ideal place for reading – quiet with fewer people.

Another highlight is the bookstore’s limited-edition book, “KUMA Kengo WOOD – Materiality of Architecture” by Japanese architect Kengo Kuma, who designs National Stadium of the Tokyo 2020 Olympic and Paralympic Games. An autographed version is also available in limited quantities. Meanwhile, flower paintings of 94-year-old American artist Alex Katz are on display through January 31, 2022.

The book about Ferrari in the shape of a car engine with materials used in the cars on its cover sells for 395,000 yuan (US$61,909). It is now only available for sale in China in this particular store. Tsutaya Taikoo Li houses an exhibition by German art book publisher TASCHEN. Tsutaya’s signature “Big-Books” are on display, such as the most representative and expensive “Ferrari Book.”