Together, these announcements indicate a major shift in the company’s strategy to deliver an integrated and intuitive online protection service to protect people rather than point products that secure devices. This also reinforces the company’s ongoing commitment to redefining security by empowering people to confidently and freely live online and protect their information across all online activities however and wherever they choose to connect. McAfee’s simple and intuitive end-to-end solutions are designed to provide broad online protection and peace of mind to consumers and their families.
Industry-first Protection Score
Key benefits include:
McAfee’s new Protection Score is the first of its kind in the online protection industry. It’s available to over 28 million McAfee customers in 18 countries and is planned to expand to 32 countries by the end of 2021. Protection Score measures the strength of consumers’ security and provides personalized recommendations to help fix weaknesses, remediate data breaches, and improve overall protection. The higher the score, the safer you are online.
Today, McAfee announced the launch of its online protection service providing personalized and unified experiences focused on identity and privacy – the protection areas that matter most to people. McAfee’s new approach to online protection makes it easy for people to protect themselves with simple, intelligent protections, including some that will engage automatically. With an emphasis on providing identity and privacy for all, the new McAfee service is full of enhancements, including McAfee Identity Protection Service delivered via the new web-based McAfee Protection Center to over 28 million McAfee® Total Protection and McAfee® LiveSafe™ customers; McAfee’s industry-first Protection Score available in 32 countries; and a completely redesigned all-in-one mobile app – McAfee Security – which is being launched in over 245 countries globally.
“We are proud to offer comprehensive and personalized ‘set it and forget it’ solutions, allowing customers to carry on without having to worry about their information getting compromised,” says Terry Hicks, EVP of McAfee. “Unlike disjointed applications, McAfee delivers a single, intuitive solution that protects you and your families’ personal data and privacy, everywhere you go. We are thrilled to be bringing this to the marketplace.”
For people to feel in control of their online privacy, identity, and security, it is key is to have protection capabilities integrated and connected across platforms, instead of via separate apps or experiences that don’t talk to each other.
McAfee’s online protection service includes redesigned, engaging experiences on Windows PCs, Android and iOS devices as well as from any web browser. McAfee Identity Protection Service
The all-new McAfee Identity Protection Service has launched in 18 countries and is planned to expand to 32 by the end of 2021 granting over 28 million McAfee® Total Protection and McAfee® LiveSafe™ customers the ability to know whether their personal information, like bank account and credit card info, is on the dark web. Key benefits include:
McAfee Protection Center McAfee introduces a convenient portal, McAfee Protection Center, that allows consumers to protect their personal information and online accounts from any device and any web browser. McAfee Protection Center can be accessed anytime and anywhere with an active McAfee Total Protection or McAfee LiveSafe subscription.
The McAfee Security app offers consumers easy to use, all-in-one protection for up to 5 phones, PCs or tablets. App benefits include:
McAfee has completely redesigned its mobile solution to provide people with simple, all-in-one security with advanced privacy and identity protection, everywhere they go. Unlike disjointed applications that feel bolted on, the new mobile app protects customers’ personal data and privacy, and provides security in a single, integrated solution. The Android app is now live in 145 countries worldwide to start, including India, Russia and Italy. The iOS app, and additional countries across the Americas, Europe and Asia, are expected to follow later this year. McAfee Security App